Home › Guides › Moosend plans (2026)
Moosend plans (2026): Free Trial vs Pro vs Moosend+ vs Enterprise, the price at every contact tier
Last verified against official pricing pages · published 5 Nov 2026
Prices change often. Each price was checked on the platform's official pricing page on the date shown; plans, promos and taxes vary. Confirm on the official site before you buy. Not financial advice.
Moosend publishes four options on its pricing page: a 30-day Free Trial (up to 1,000 contacts, no credit card), a self-serve Pro plan from $9/mo, plus custom Moosend+ and Enterprise. Pro has 21 contact tiers from 500 to 1,000,000, unlimited email campaigns/sends, bi-annual (15% off) and annual (20% off) billing, a nonprofit 25% that stacks with annual, and a pay-as-you-go credit alternative.
Moosend Pro price at every contact tier
| Unique contacts | Pro (monthly / bi-annual / yearly) |
|---|---|
| 500 | $9 ($8 bi / $7 yr) |
| 1,000 | $16 ($14 bi / $13 yr) |
| 2,000 | $24 ($20 bi / $19 yr) |
| 3,000 | $32 ($27 bi / $26 yr) |
| 5,000 | $48 ($41 bi / $38 yr) |
| 8,000 | $64 ($54 bi / $51 yr) |
| 10,000 | $88 ($75 bi / $70 yr) |
| 25,000 | $160 ($136 bi / $128 yr) |
| 50,000 | $315 ($268 bi / $252 yr) |
| 75,000 | $416 ($354 bi / $333 yr) |
| 100,000 | $624 ($530 bi / $499 yr) |
| 150,000 | $936 ($796 bi / $749 yr) |
| 200,000 | $1,216 ($1,034 bi / $973 yr) |
| 250,000 | $1,520 ($1,292 bi / $1,216 yr) |
| 300,000 | $1,808 ($1,537 bi / $1,446 yr) |
| 400,000 | $2,352 ($1,999 bi / $1,882 yr) |
| 500,000 | $2,896 ($2,462 bi / $2,317 yr) |
| 600,000 | $3,536 ($3,006 bi / $2,829 yr) |
| 700,000 | $4,080 ($3,468 bi / $3,264 yr) |
| 800,000 | $4,640 ($3,944 bi / $3,712 yr) |
| 1,000,000 | $5,840 ($4,964 bi / $4,672 yr) |
USD a month. Bi-annual and yearly columns are the per-month prices Moosend prints on the subscribers dropdown (paid upfront for 6 or 12 months). From Moosend's pricing page, checked 2026-11-05; every tier matches our price data (checked 2026-11-03). Above 1,000,000 contacts Moosend points you to sales. Moosend+ and Enterprise have no published price.
Bi-annual, annual and nonprofit savings
| Contacts | Monthly × 12 | Bi-annual | Annual | Nonprofit on annual |
|---|---|---|---|---|
| 500 | $108 | $96 (save $12/yr) | $84 (save $24) | $60 (our calc: 25% off annual) |
| 1,000 | $192 | $168 (save $24/yr) | $156 (save $36) | $120 (our calc: 25% off annual) |
| 5,000 | $576 | $492 (save $84/yr) | $456 (save $120) | $348 (our calc: 25% off annual) |
| 10,000 | $1,056 | $900 (save $156/yr) | $840 (save $216) | $636 (our calc: 25% off annual) |
| 50,000 | $3,780 | $3,216 (save $564/yr) | $3,024 (save $756) | $2,268 (our calc: 25% off annual) |
| 100,000 | $7,488 | $6,360 (save $1,128/yr) | $5,988 (save $1,500) | $4,488 (our calc: 25% off annual) |
| 500,000 | $34,752 | $29,544 (save $5,208/yr) | $27,804 (save $6,948) | $20,856 (our calc: 25% off annual) |
| 1,000,000 | $70,080 | $59,568 (save $10,512/yr) | $56,064 (save $14,016) | $42,048 (our calc: 25% off annual) |
Our calculation from the published per-month figures: bi-annual ≈ 15% off, annual ≈ 20% off (Moosend FAQ). Nonprofit 25% "can be applied on top of" the annual discount (FAQ) — the last column applies 25% to the already-discounted annual monthly rate (40% off list). Confirm eligibility with Moosend; we don't verify nonprofit status.
Email credits (pay as you go)
| Credits | Pack price | Per email |
|---|---|---|
| 350,000 | $350 | $0.001 |
| 500,000 | $500 | $0.001 |
| 750,000 | $750 | $0.001 |
| 1,000,000 | $1,000 | $0.001 |
From the Credits block on Moosend's pricing page, checked 2026-11-05. One credit = one email to one recipient; credits never expire; Moosend notifies you at 80% used. Useful when you send rarely enough that a Pro subscription would sit idle.
What each plan adds
| Feature | Free Trial | Pro | Moosend+ | Enterprise |
|---|---|---|---|---|
| Marketing Automation Workflows | 1 Published | Yes | Yes | Yes |
| Transactional Emails | — | — | Add-on | Yes |
| SMTP Server | — | Yes | Yes | Yes |
| Subscription Forms | 1 (Unpublished) | Yes | Yes | Yes |
| Landing Pages | 1 (Unpublished) | Yes | Yes | Yes |
| Conditional Visibility Content | — | Yes | Yes | Yes |
| Hosted Files | — | — | Add-on | Yes |
| CC/BCC Functionality | — | — | Add-on | Yes |
| Audience Discovery | — | — | Add-on | Yes |
| “When someone browses any page” trigger | — | — | Yes | Yes |
| “When someone views any product” trigger | — | — | Yes | Yes |
| Custom Reports (Dashboards) | 1 (10 widgets) | — | Add-on | Yes |
| Account Manager | — | — | Add-on | Yes |
| Team Members | 2 | 5 | Add-on | 10+ |
| Priority Support | — | — | — | Yes |
| Deliverability & Strategy Optimization | — | — | — | Yes |
| SSO & SAML | — | — | Add-on | Yes |
| SLA (Service-Level Agreement) | — | — | — | Yes |
| Dedicated IP | — | — | Add-on | Optional |
From the Compare Plans tables on Moosend's pricing page, checked 2026-11-05; only rows where the plans differ (duplicate SMTP Server row collapsed). Every plan, Free Trial included, gets: Unlimited Email Campaigns / Sends, Email Newsletter Builder, Basic Templates, Custom-Coded Templates, Image Manipulation (Cropping, Resizing), AI-Engine Product Recommendations, Automation Workflow Builder, Pre-built Automation Templates (Recipes), Multi-step Marketing Automation Workflows, Real-time Open & Click Through Rates, Bounces, Unsubscribes & Complaints, Product Views, Carts & Purchases, Custom Events, Predicted Location & Demographics, Predicted Weather Analytics, Real-Time Reporting & Analytics, Google Analytics Tracking, Email Heatmaps, Geography & Device Reporting, Spam Analysis & Testing, A/B Testing, Knowledge Base (Documentation), Email & LiveChat Support, 80+ Integrations, API Access. Seats: Free Trial 2, Pro 5, Moosend+ add-on, Enterprise 10+. Payment methods listed: credit cards and PayPal.
Where Moosend's own page disagrees
- Transactional email: the Pricing FAQ says you can send transactional mail through SMTP and API. The Compare Plans table ticks SMTP Server on Pro+, but marks the separate "Transactional Emails" row as no on Free Trial and Pro, Add-on on Moosend+, and yes on Enterprise.
- Custom Reports on the trial: Free Trial shows "1 (10 widgets)" while Pro shows no (Add-on on Moosend+, yes on Enterprise). A trial feature that disappears on Pro is odd; we print the table as Moosend published it.
- Typos and naming: the page uses "Sents" once beside "Sends", "Enterpise" once beside "Enterprise", and "Moosend +" / "Moosend+" interchangeably. We use Sends, Enterprise and Moosend+.
How Moosend billing works
- Who counts: unique email addresses. The same subscriber in multiple lists or segments is billed once.
- Going over: a notification banner appears; you need to move to a higher contact tier. Moosend does not describe automatic mid-cycle proration on the pricing page.
- Going under: you can downgrade any time; the change takes effect at the end of the current monthly, bi-annual or annual cycle.
- After the trial: upgrade to a subscription or buy credits; account and data stay intact.
- Credits vs subscription: credits never expire and suit occasional senders; Pro suits ongoing newsletters that want the published feature set without sales quotes.
Which plan should you pick?
- Free Trial to test the builder, automations and forms for 30 days with up to 1,000 contacts — no card needed.
- Pro for most newsletters: published prices, unlimited campaigns/sends, 5 seats, SMTP and the full self-serve feature set.
- Email credits if you send rarely (seasonal or one-off campaigns) and a monthly Pro seat would sit idle.
- Moosend+ when you need one or two Enterprise extras (dedicated IP, SSO, transactional add-on, custom reports) without a full Enterprise deal.
- Enterprise for priority support, SLA, account manager and the full add-on set.
- If price matters most, compare Moosend alternatives, Moosend vs MailerLite, Moosend vs Mailchimp or run the calculator with your list size.
Related: Moosend pricing · Sender plans · MailerLite plans · Brevo plans · Nonprofit email discounts · Flodesk vs Moosend
Sources (checked 2026-11-05): Moosend pricing page — plan cards, contact-tier dropdown, Compare Plans tables, Pricing FAQ and email-credit packs. Help-center articles were not used: docs.moosend.com fails TLS from our checker and moosend.com/help returns 403.
FAQ
What are the Moosend plans?
Four options on the pricing page: a <strong>30-day Free Trial</strong> (up to 1,000 contacts, unlimited sends, no credit card), <strong>Pro</strong> (self-serve, from $9/mo at 500 contacts up to $5,840/mo at 1,000,000), <strong>Moosend+</strong> (custom: all Pro features plus any Enterprise add-ons you pick) and <strong>Enterprise</strong> (fully custom). There is no lasting free plan after the trial — when it ends you upgrade to a subscription or buy email credits.
How much does Moosend cost per month?
Pro is priced by unique contacts. At 500: $9/mo ($8 bi-annual, $7 yearly). At 1,000: $16 / $14 / $13. At 5,000: $48. At 10,000: $88. At 50,000: $315. At 1,000,000: $5,840. Moosend+ and Enterprise are quote-only.
Does Moosend have a free plan?
No lasting free plan. New accounts get a 30-day Free Trial with no credit card: up to 1,000 contacts, unlimited email sends, the email builder, templates, AI Writer, automations, segmentation, landing pages, forms, and email/live-chat support. When the trial ends your data stays; you regain full access by upgrading to Pro (or Moosend+/Enterprise) or by buying email credits.
What is the difference between Moosend Pro and Moosend+?
Pro is the published self-serve plan. Moosend+ is a custom plan that includes everything in Pro plus any Enterprise add-ons you choose — for example custom reports, transactional emails, a dedicated IP, SSO & SAML, hosted files, CC/BCC, Audience Discovery or extra team members. Enterprise includes those features by default (Dedicated IP is listed as Optional) plus priority support, an account manager, an SLA and deliverability/strategy optimization.
Does Moosend offer yearly or nonprofit discounts?
Yes. Bi-annual plans are 15% off and annual plans are 20% off the monthly price (Moosend's FAQ; the published tier numbers match those percentages when rounded). Nonprofits get an extra 25% that stacks on top of the annual discount — so annual + nonprofit is 40% off the monthly list in our calculation (pay 60% of monthly × 12).
What is Moosend pay-as-you-go / email credits?
Instead of a subscription you can buy email credits: 350,000 for $350, 500,000 for $500, 750,000 for $750, 1,000,000 for $1000 ($0.001 per email). One credit = one email to one recipient. Credits never expire, you get a notification at 80% used, and Moosend markets the packs for seasonal senders. Packs include unlimited subscribers, SMTP, reporting, automation, forms and landing pages according to the pricing page.
What happens when I go over my Moosend contact tier?
Moosend counts unique email addresses (the same address in several lists or segments is billed once). If you exceed your plan's contact limit a notification banner appears and you need to upgrade to a higher tier. Downgrades take effect at the end of the current monthly, bi-annual or annual cycle so you keep time already paid for.
Can I send transactional emails on Moosend Pro?
The pricing FAQ says Moosend supports transactional email through SMTP and API. The Compare Plans table, however, ticks <strong>SMTP Server</strong> on Pro (and above) but marks <strong>Transactional Emails</strong> as no on Free Trial and Pro, Add-on on Moosend+, and yes on Enterprise. We show both; ask Moosend which product you need for order confirmations and similar mail before you rely on Pro alone.
Related guides: · all guides
Comparisons: beehiiv vs Kit · beehiiv vs Substack · Kit vs MailerLite · beehiiv vs MailerLite · Substack vs Ghost · Mailchimp vs MailerLite · Brevo vs MailerLite · Brevo vs Mailchimp · AWeber vs MailerLite · AWeber vs Mailchimp · AWeber vs Kit · Constant Contact vs Mailchimp · Constant Contact vs MailerLite · AWeber vs Constant Contact · ActiveCampaign vs Mailchimp · GetResponse vs Mailchimp · ActiveCampaign vs GetResponse · GetResponse vs MailerLite · beehiiv vs Ghost · Kit vs Substack · Kit vs Mailchimp · beehiiv vs Mailchimp · Kit vs Ghost · Substack vs MailerLite · Ghost vs MailerLite · beehiiv vs AWeber · Substack vs Mailchimp · AWeber vs Substack · AWeber vs Ghost · Ghost vs Mailchimp · AWeber vs GetResponse · AWeber vs ActiveCampaign · AWeber vs Brevo · beehiiv vs Brevo · beehiiv vs Buttondown · beehiiv vs Constant Contact · beehiiv vs ActiveCampaign · Kit vs Flodesk · MailerLite vs Flodesk · beehiiv vs Flodesk · Sender vs MailerLite · Sender vs Mailchimp · Sender vs Brevo · Sender vs Kit · Sender vs EmailOctopus · Moosend vs Mailchimp · Moosend vs MailerLite · Moosend vs Constant Contact · Moosend vs Brevo · Flodesk vs Moosend · Flodesk vs Mailchimp · Flodesk vs Substack · Flodesk vs Constant Contact · Flodesk vs Brevo · MailerLite vs EmailOctopus · EmailOctopus vs Mailchimp · EmailOctopus vs Brevo · EmailOctopus vs Kit · EmailOctopus vs beehiiv · Buttondown vs Substack · Buttondown vs Mailchimp · GetResponse vs Brevo · ActiveCampaign vs Brevo · ActiveCampaign vs Constant Contact · ActiveCampaign vs Kit · ActiveCampaign vs MailerLite · Kit vs Brevo · Constant Contact vs Brevo · Constant Contact vs Kit · GetResponse vs Kit · Klaviyo vs Mailchimp · Klaviyo vs Omnisend · Klaviyo vs Brevo · Klaviyo vs Constant Contact · Klaviyo vs MailerLite · Klaviyo vs Kit · Klaviyo vs ActiveCampaign · Klaviyo vs beehiiv · Klaviyo vs Flodesk · Klaviyo vs GetResponse · AWeber vs Klaviyo · Omnisend vs Mailchimp · Omnisend vs Brevo · Omnisend vs MailerLite · Omnisend vs Kit · Omnisend vs Flodesk · Omnisend vs ActiveCampaign · Omnisend vs beehiiv · Constant Contact vs Omnisend · Klaviyo vs Shopify Email · Shopify Email vs Mailchimp · Omnisend vs Shopify Email · Shopify Email vs Flodesk · Shopify Email vs MailerLite · Mailjet vs Mailchimp · Mailjet vs Brevo · Mailjet vs MailerLite · SendPulse vs Brevo · SendPulse vs Mailchimp · SendPulse vs MailerLite · SendPulse vs Klaviyo · HubSpot vs Mailchimp · HubSpot vs Brevo · HubSpot vs ActiveCampaign · HubSpot vs Constant Contact · Systeme.io vs MailerLite · Systeme.io vs Kit · Systeme.io vs beehiiv · Systeme.io vs GetResponse · Cheapest for 500, 1,000, 2,500, 5,000, 10,000, 25,000 subscribers
Get alerted when Moosend changes its prices
We re-check Moosend's and every other email platform's pricing page each week and email you the before/after numbers when a price, limit or fee changes. Plus one monthly roundup. Free, unsubscribe anytime. What you get →
Recently flagged: Kit: 25% off the first year of Pro on annual billing (limited-time offer) (20 Oct 2026) · beehiiv renames plans and raises prices (Scale → Lite, Max → Pro) (1 Oct 2026)